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CC+ Cream Full-Coverage Foundation with SPF 50+Discover IT® CC+ Cream with SPF 50+ is the #1 SPF Foundation in America* and your multitasking color correcting cream—now with an extended shade range! IT’s your full-coverage foundation, hydrating and anti-aging serum, and broad-spectrum SPF 50+ sunscreen all in one! Infused with skin-loving...
- from $5.70
$19.00- from $5.70
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Superhero No-Tug Retractable EyelinerIf you prefer an automatic eyeliner to one you need to sharpen, open your eyes to Superhero No-Tug Retractable Eyeliner! Featuring our exclusive No-Tug Technology™, this waterproof mechanical eyeliner delivers the super smooth glide and super saturated color you’ve come to know and love—now...
- $7.20
$24.00- $7.20
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Superhero No-Tug Waterproof Eyeshadow StickSuperhero No-Tug Waterproof Eyeshadow Sticks are everything you love about long-wear eyeshadow, now in an easy-to-use cream shadow stick! Featuring our exclusive No-Tug Technology™, this super blendable eyeshadow stick glides onto your lids without tugging on your delicate eye area. Available in matte and...
- $7.50
$25.00- $7.50
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Bye Bye Under Eye Full-Coverage Under Eye ConcealerDiscover IT® Just 1 dot of this best-selling,* award-winning waterproof concealer with a smooth, creamy texture delivers highly pigmented full coverage for up to 24 hours to effectively conceal and color correct: Dark eye circles Skin redness Age spots Broken capillaries Formulated with our...
- from $4.20
$14.00- from $4.20
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Bye Bye Pores BlushDiscover all the benefits of your best-selling, award-winning Bye Bye Pores finishing powder—in a blush! Developed with plastic surgeons, Bye Bye Pores Blush is infused with optical-blurring pigments and delivers sheer, buildable color that instantly diffuses the look of pores and imperfections. Talc-free and...
- from $8.10
$27.00- from $8.10
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CC+ Cream Natural Matte Foundation with SPF 40A #1 makeup launch in 2024*, CC+ Cream Natural Matte Foundation with SPF 40 is your shine-reducing and color-correcting full-coverage foundation, skin-balancing serum, and broad-spectrum sunscreen in one.
- $11.70
$39.00- $11.70
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Bye Bye Dark Spots Concealer + SerumDiscover IT® Bye Bye Dark Spots Concealer + Serum does more than just provide instant medium coverage and 24 hours of hydration. Over time, this “skincealer” visibly improves the look of bare skin! Developed with dermatologists and plastic surgeons, it’s clinically tested to fade...
- $9.00
$30.00- $9.00
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Bye Bye Redness Neutralizing Color-Correcting Cream"Say “bye bye” to facial redness! Developed with plastic surgeons, Bye Bye Redness Neutralizing Color-Correcting Cream starts its life as your hydrating, skin-soothing moisturizer that reduces the redness on your face while delivering long-wearing, color-correcting full coverage. Rich in hyaluronic acid, colloidal oatmeal, aloe...
- $11.40
$38.00- $11.40
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Confidence in a Serum Lip GlossDiscover IT® Inspired by our dermatologists’ lip treatments for lip lines and dry lips, Confidence in a Serum Lip Gloss is your high-shine lip gloss + lip serum in one! Available in three universally flattering sheer shades, your new favorite lip gloss with a...
- $7.80
$26.00- $7.80
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Pillow Lips Solid Serum Lip GlossPillow Lips Solid Serum Lip Gloss is your mask-friendly solution for moisturized lips and a beautiful flush of color in just one swipe! Never sticky or tacky and infused with collagen, hyaluronic acid, and tri-oil complex, this 5-in-1 lip moisturizer combines the hydration and...
- $8.40
$28.00- $8.40
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Brow Power Universal Eyebrow PencilDiscover IT® You asked and we listened! Developed with plastic surgeons and dermatologists, your best-selling, award-winning eyebrow pencil now comes in four universal shades to match every hair color—from the blondest blonde to the darkest brunette! Featuring an exclusive oval tip that mimics the...
- $7.80
$26.00- $7.80
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Bye Bye Pores Pressed Setting PowderDiscover IT® Experience your most skin-loving, airbrushed look with Bye Bye Pores Pressed Setting Powder. Featuring Bye Bye Pores Optical Blurring Technology™, it’s designed to blur the appearance of pores and imperfections while delivering a smooth, natural matte finish for younger-looking skin. This weightless...
- $9.60
$32.00- $9.60
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Your Skin But Better Setting Spray+Your Skin But Better Setting Spray+ is your makeup extending spray and soothing hydration mist in one game-changing product! This multitasking must-have provides up to 16-hour wear to keep your makeup looking fresh all day while helping to control oil and shine. Plus, unlike...
- from $4.35
$14.50- from $4.35
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Do It All Serum Color Balm Sun Cream Blush & BronzerDiscover IT® Simplify your makeup routine with this easily blendable cream blush and bronzer in one for a naturally sun-kissed look. Featuring a 92% solid serum skincare base and ultra sun-kissed pigments, this skin-caring cream makeup with hyaluronic acid, peptides and vitamin E delivers...
- $10.20
$34.00- $10.20
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Do It All Radiant ConcealerThe only clinically tested* 4-in-1 medium coverage concealer + multivitamin serum that does it all... and doesn’t settle into lines! This multitasking makeup must-have plumps, conceals, hydrates** and brightens with 16HR wear plus 24HR hydration.
- $9.00
$30.00- $9.00
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CC+ Nude Glow Lightweight Foundation + Glow Serum with SPF 40
- from $11.70
$39.00- from $11.70
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Bye Bye Foundation Full Coverage Moisturizer™ with SPF 50+Discover IT® Bye Bye Foundation is your first-ever full coverage moisturizer from IT Cosmetics that gives you the power to say “bye bye” to traditional foundation! Featuring proprietary 3D Skin Flex™ Technology, this color-infused moisturizer uses flexible pure color pigments that "float" over lines...
- $14.10
$47.00- $14.10
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Do It All Sheer Tint Face BalmMeet your everyday skin transformer. Do It All Sheer Tint Face Balm is a lightweight, radiant-finish tinted moisturizer and foundation balm in one, designed to make your skin look better the moment you apply it—and even better over time. Powered by a 92% skincare...
- $10.20
$34.00- $10.20
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CC+ Airbrush Perfecting Powder FoundationDiscover IT® CC+ Airbrush Perfecting Powder Foundation delivers a skin-softening, flawless effect in 30 seconds! This sheer-to-full coverage powder foundation camouflages pores, dark spots and other imperfections with a veil of optical-blurring pigments for your most airbrushed results! Wear IT as a finishing powder...
- $12.60
$42.00- $12.60
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CC+ Cream Illumination Full-Coverage Foundation with SPF 50+Discover IT® CC+ Cream Illumination with SPF 50+ works beautifully as your full-coverage foundation, hydrating anti-aging serum, and SPF 50+ physical sunscreen—plus it features micronized light-reflecting pigments to give you glowy skin without glitter or shimmer! This best-selling color correcting cream provides clinically tested...
- $11.70
$39.00- $11.70
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Your Skin But Better Makeup Primer+ Oil-Free
Your Skin But Better Makeup Primer+ is your oil-free, makeup-gripping base that hydrates your skin while extending the wear of your makeup. With continued use, this skin-transforming primer also works to refine the look of pores! Perfect for all skin types, including sensitive skin,...
- $12.60
$42.00- $12.60
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Hello Results Wrinkle-Reducing Daily Retinol Serum-in-Cream
Say hello to younger-looking skin! Hello Results Daily Retinol Cream combines the power of an anti-aging serum with the soothing care of a cream in just one step. Featuring dual retinol—a blend of free and encapsulated retinol, the formula is suitable for daily use...
- $21.60
$72.00- $21.60
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Confidence in a Cream Anti-Aging Hydrating Moisturizer
Discover IT® Confidence in a Cream is your all-in-one anti-aging moisturizer that works to repair the skin barrier while reversing the top signs of aging skin! In just 1 hour: The dermatologist-recommended moisturizer with squalane and ceramides strengthens your skin’s moisture barrier. With continued...
- from $5.70
$19.00- from $5.70
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Confidence in a Cleanser
Discover IT® Developed with plastic surgeons and dermatologists, Confidence in a Cleanser Hydrating Facial Cleanser Serum is your skin-loving cleanser that combines the cleansing power of a foam cleanser with the hydration of a serum! It gently removes makeup, oil, SPF and traces of...
- from $4.80
$16.00- from $4.80
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